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bswift and Nayya Partner to Revolutionize Benefits Administration

bswift and Nayya have joined forces to deliver industry-leading, personalized benefits administration solutions. This partnership combines bswift’s trusted benefits platform with Nayya’s AI-driven, data-backed insights to enhance employee experiences and outcomes. With a growing waitlist of hundreds of employers eager to adopt this integration, the collaboration promises to redefine benefits management across the U.S.

  • Integrated Benefits Platform:
    • Combines bswift’s comprehensive benefits administration system with Nayya’s hyper-personalized guidance.
    • Provides a seamless, embedded solution for employers and employees.
  • Nayya’s Data-Driven Benefits Personalization:
    • Leverages AI and advanced analytics to analyze employees’ unique healthcare and financial needs.
    • Delivers tailored recommendations to optimize cost, coverage, and confidence in benefits selection.
  • Impact on Employees:
    • 72% of users found the right balance of cost and coverage.
    • 88% reported easier benefits decisions using Nayya Choose.
    • 75% felt more confident in selecting benefits with Nayya’s guidance.
  • Employer Benefits:
    • Improves employee participation and satisfaction in benefits programs.
    • Unlocks the full potential of benefits programs, creating measurable improvements for organizations.
  • Sina Chehrazi, Founder and CEO of Nayya:
    “Our partnership with bswift represents a shared commitment to innovation and impact. Together, we’re bringing enhanced, personalized guidance to employers and employees across the market.”

The bswift and Nayya partnership signifies a major advancement in benefits administration. By integrating Nayya’s cutting-edge technology with bswift’s trusted platform, employers can now offer employees an elevated experience, transforming benefits decisions into confident, personalized choices. This collaboration sets a new standard for benefits ecosystem innovation, improving outcomes for all stakeholders.