CareConnect is taking on care’s workforce crisis with a bold new approach.
The AI-driven leader in caregiver recruitment and scheduling has launched CareConnect Engage, a transformative platform co-developed with CoachUp Care, the employee engagement arm of MissionCare Collective. Together, they’re delivering a deeply integrated solution aimed squarely at solving the care industry’s toughest challenges: recruitment, retention, engagement, and utilization.
Rethinking Retention in Care
Where most engagement programs rely on short-term fixes like bonuses or points systems—often inflating wages without improving long-term outcomes—CareConnect Engage focuses on building culture, connection, and purpose. The platform blends CareConnect’s AI-powered matching and scheduling with CoachUp Care’s award-winning engagement tools to deliver personalized support at scale.
The result? A solution designed to move the needle on four critical metrics:
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Improve 90-day caregiver retention
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Reduce recruitment costs via higher referral volume
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Boost employee Net Promoter Score (eNPS)
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Increase workforce utilization and drive revenue
“This isn’t just about managing turnover—it’s about changing the game,” said Matt McGinty, CEO of CareConnect. “We’re giving care providers the tools to drive real behavioral change and build long-term loyalty.”
Smarter Engagement, Powered by AI + Human Insight
CareConnect Engage uses real-time caregiver data—including performance, availability, and behavioral trends—to automatically tailor engagement and recognition at the individual level. Providers can deploy interventions earlier, celebrate more meaningfully, and create feedback loops that build trust and drive retention.
Key features include:
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Virtual Community to reduce isolation
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Behavioral-based Rewards and Celebrations
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Integrated Surveys and Training Modules
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AI-powered Recruitment Tools and Scheduling
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Unified Employee Hub with real-time insights
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Enterprise-grade Reporting and Infrastructure
This level of integration enables providers to eliminate silos and streamline vendor management, all while offering a seamless experience to caregivers across their journey.
“CoachUp Care has always focused on activating and retaining the heart of care—its people,” said Brandi Kurtyka, CEO of MissionCare Collective. “Through this partnership, we’ve built a solution that connects smarter, intervenes earlier, and keeps caregivers engaged and supported—without adding more complexity.”
The Bigger Picture: A New Operating Model for Care
With workforce shortages continuing to strain home care and senior living providers, the CareConnect Engage platform offers a scalable, data-driven model to better recruit, retain, and empower caregivers.
By integrating mission-driven engagement into operational systems—and replacing fragmented tools with a unified platform—CareConnect is setting a new standard for how agencies manage workforce health and deliver quality care.
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