EX3, a strategic SAP partner and global provider of payroll and HR solutions, has officially launched operations in India, setting up its newest regional hub for the Asia-Pacific (APAC) market. The move builds on existing offices in the UK and Malaysia and positions EX3 to deliver end-to-end global payroll and HR support at scale.
“India represents a pivotal step in EX3’s global growth strategy,” said Jas Rai, Co-founder, Managing Partner, and Country Director for India. “By bringing together the strengths of our UK and Malaysia offices with our new Indian operations, we’re creating a truly global delivery model.”
Why India, Why Now
India’s vast talent pool and vibrant tech ecosystem make it a natural fit for EX3’s next phase of growth. The new office will serve as both a delivery and innovation hub, enabling EX3 to blend local expertise with global reach—a critical advantage for companies wrestling with complex payroll and compliance challenges across borders.
The expansion reflects broader industry dynamics. As multinational enterprises demand consistent payroll compliance and scalable HR integration, vendors like EX3 are racing to provide unified platforms and AI-driven advisory services that cut through regulatory and operational complexity.
AI-First Advisory Meets SAP Strength
Unlike traditional implementation consultancies, EX3 pitches itself as an AI-first advisor. Beyond configuring systems, the firm offers strategic services such as:
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Workforce planning powered by AI
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Compliance automation
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Predictive analytics for HR and payroll
This aligns with EX3’s deep integration within the SAP Business Suite, including S/4HANA, where payroll and HR processes are linked into broader enterprise workflows. From early planning phases to post-go-live support, EX3 says its goal is to ensure technology investments deliver measurable business value.
A Global Delivery Model
With the addition of India, EX3 now operates across three key regions—Europe, APAC, and South Asia—allowing the company to support multinational clients with consistent service, no matter the geography.
For enterprises undergoing digital transformation, the combination of AI-driven insights, SAP expertise, and global payroll support could help EX3 stand out in a crowded HR tech and services market dominated by players like ADP, NGA HR, and Alight.
As Rai summed it up: “Our AI-first approach and advisory expertise will help organisations embrace innovation, navigate complexity, and unlock new opportunities for growth.”
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