Kahuna Workforce Solutions, a renowned leader in skills and competency management software for frontline workers, has announced the appointment of Diane Mitchell as its new Chief Marketing Officer (CMO), effective December 2, 2024. With a wealth of experience in driving strategic growth and enhancing brand positioning for SaaS companies, Mitchell aims to elevate Kahuna’s marketing initiatives and strengthen its mission to provide skills-based solutions for the frontline workforce.
Key Highlights
- Appointment of Diane Mitchell
- Diane Mitchell joins Kahuna as CMO, bringing over 20 years of experience in SaaS marketing.
- Her expertise includes crafting impactful strategies, leading high-performing teams, and driving brand growth.
- CEO’s Perspective
- Jai Shah, CEO of Kahuna, expressed confidence in Mitchell’s ability to strengthen Kahuna’s position as a leader in skills and competency management.
- Shah highlighted her results-oriented approach and leadership qualities.
- Strategic Growth and Funding
- Kahuna recently completed a Series B funding round in November 2023.
- Additional investment from Memorial Hermann Health System in September 2024 underscores Kahuna’s growth trajectory.
- The company focuses on key sectors such as healthcare, manufacturing, field service, and energy.
- Diane Mitchell’s Vision
- Mitchell emphasized her excitement about Kahuna’s vision, leadership team, and passion for customer success.
- She plans to focus on growth, brand strengthening, and empowering customers to develop competitive and skilled workforces.
- Professional Background
- Previously served in executive roles at supply chain and talent management SaaS companies, notably E2open.
- Reimagined E2open’s brand and go-to-market strategies to enhance awareness and thought leadership.
- Holds a Bachelor of Science in Mathematics and Computer Science from Bethany College.
Diane Mitchell’s appointment as CMO marks an exciting chapter for Kahuna Workforce Solutions. Her extensive SaaS expertise, combined with Kahuna’s recent growth and investments, positions the company to continue its leadership in delivering innovative skills and competency management solutions for the frontline workforce.
