zvoove, a leading software provider for temporary staffing and blue-collar industries in Europe, has announced its acquisition of Freematica, a top SaaS ERP software provider for temporary staffing, security, and cleaning agencies in Spain. This strategic acquisition marks a major milestone for zvoove, expanding its presence in Europe and making its first foray into the Americas with Freematica’s offices in Mexico and Colombia.
Strategic Importance and Market Expansion
- Freematica’s Strengths: Freematica is well-established in the temporary staffing sector, with a significant presence in private security. This acquisition allows zvoove to diversify into the growing blue-collar market segment and strengthen its position in Spain and Latin America.
- zvoove’s Vision: This move aligns with zvoove’s mission to enhance its global footprint and offer a comprehensive portfolio of solutions for the temporary staffing, cleaning, and private security industries.
- Oliver Muhr, CEO of zvoove: “The acquisition of Freematica is a crucial step in our growth strategy. It not only solidifies our market leadership in Europe by entering the Spanish market but also positions us as a leading software provider in the private security industry and marks our entry into the Americas. This expansion allows us to better serve our global customers with localized solutions and accelerate our growth trajectory.”
- Andrés Martín, Co-Founder of Freematica: “We are excited to join zvoove. Our combined expertise will deliver exceptional value to our clients and the industry. This acquisition reflects the dedication of our team, and we are confident that together we will achieve greater innovation and market growth.”
The acquisition of Freematica by zvoove represents a strategic expansion into new markets and a diversification into the private security sector. This move will enhance zvoove’s ability to offer tailored solutions and accelerate its global growth, reinforcing its leadership in the temporary staffing and blue-collar industries.