Dynamic Landscaping is accelerating its expansion strategy after surpassing $3.2 million in annual revenue and strengthening its commercial landscaping footprint through the acquisition of Lawn & Turf Landscaping. The Syracuse, Indiana-based company is now targeting 20% business growth in 2026, combining strategic acquisitions with leadership development to build a larger regional landscaping operation across Indiana and neighbouring states.
Labour shortages, industry consolidation and the growing demand for commercial property maintenance are reshaping the landscaping industry, prompting regional businesses to pursue expansion through acquisitions rather than organic growth alone. Dynamic Landscaping’s latest growth milestone reflects this broader trend, as the Indiana-based company positions itself for further regional expansion while investing in workforce development.
Founded in 2016 by Crystal Knafel shortly after graduating from high school, Dynamic Landscaping has evolved from a residential landscaping business into a full-service provider offering landscaping, lawn care and hardscaping services. The company recently reported more than $3.2 million in annual revenue and plans to increase growth by 20% during 2026, supported by acquisitions and operational improvements.
A key milestone in that journey came with the 2024 acquisition of Lawn & Turf Landscaping, a Fort Wayne-based commercial maintenance company that had served the local market for more than six decades. The acquisition significantly expanded Dynamic Landscaping’s commercial capabilities while increasing its workforce and customer base.
Following the integration, the combined businesses employ approximately 65 people and generate nearly $5.2 million in annual revenue, creating a larger regional operation serving both residential and commercial customers.
Unlike many acquisitions focused primarily on financial scale, the company says its strategy emphasises preserving established customer relationships and local expertise developed by acquired businesses. Crystal Knafel noted that each acquisition contributes operational knowledge alongside experienced employees and long-standing community trust, factors she views as essential to long-term growth.
The move into commercial maintenance also represents a strategic shift. While residential landscaping remains an important part of Dynamic Landscaping’s portfolio, commercial property maintenance offers recurring service contracts and more predictable revenue streams. Across the landscaping sector, recurring maintenance agreements are increasingly viewed as a stabilising source of income compared with project-based residential installations.
Dynamic Landscaping plans to continue building its regional presence through an active acquisition strategy, targeting between three and five acquisitions annually. Indiana and Ohio remain priority markets, with Indianapolis identified as a potential expansion destination. The company is also exploring acquisitions that would add fertilisation and irrigation services, broadening its portfolio and enabling customers to source additional property maintenance services from a single provider.
The strategy mirrors a wider trend across the facilities management and landscaping industries, where fragmented regional markets are encouraging consolidation. Larger operators are seeking economies of scale through acquisitions while expanding service offerings that generate repeat business and strengthen customer retention.
Industry analysts have highlighted consolidation as a defining characteristic of service industries facing skilled labour shortages. According to IBISWorld, landscaping services continue to benefit from rising demand for commercial property maintenance and outdoor infrastructure investment, while McKinsey & Company has reported that workforce availability remains one of the most significant constraints on business growth across labour-intensive industries. Companies capable of combining operational efficiency with talent development are generally better positioned to sustain expansion.
For Dynamic Landscaping, workforce development has become as important as acquisition activity. The company has focused on creating internal career pathways, enabling employees to move into supervisory, production and sales leadership positions as the organisation grows.
Women currently occupy several crew leadership, production management and sales management roles within the business. Rather than implementing formal diversity hiring targets, Knafel attributes this outcome to providing advancement opportunities based on performance and leadership potential. One recent promotion saw a sales representative advance into a sales management role after successfully pursuing larger commercial accounts.
This emphasis on internal leadership reflects a broader shift in workforce management across field service industries. Organisations are increasingly recognising that retaining experienced employees requires visible career progression alongside competitive compensation. Leadership development programmes have become a critical component of workforce planning, particularly as skilled trades continue to experience recruitment challenges.
Dynamic Landscaping’s operational strategy has also attracted industry attention. The company was recently featured in Lawn & Landscape for its implementation of the Entrepreneurial Operating System (EOS), a business management framework designed to improve organisational alignment, accountability and strategic execution. EOS has been adopted by a growing number of small and mid-sized businesses seeking structured decision-making processes while scaling operations.
Although landscaping remains a traditionally hands-on industry, digital business management tools, workforce planning platforms and operational frameworks are becoming increasingly important as companies expand across multiple locations. Similar operational transformation initiatives are occurring across sectors, where enterprise technology providers including Microsoft, Salesforce and Oracle continue investing in AI-powered workforce management, analytics and business operations software.
As Dynamic Landscaping expands through acquisitions, balancing operational integration with workforce development is likely to remain central to its strategy. The company’s approach illustrates how regional service businesses are combining consolidation, leadership investment and structured operational management to compete in an increasingly sophisticated landscaping market.
Market Landscape
The landscaping industry is undergoing steady consolidation as regional providers pursue acquisitions to expand service portfolios and improve operational scale. At the same time, workforce shortages are driving greater investment in leadership development, employee retention and digital business management systems. Companies adopting structured operational frameworks alongside strategic acquisitions are increasingly positioned to compete for commercial contracts while improving long-term profitability.
Top Insights
- Dynamic Landscaping has exceeded $3.2 million in annual revenue and plans 20% growth in 2026 through strategic acquisitions and operational expansion.
- The acquisition of Lawn & Turf Landscaping expanded the company’s commercial maintenance capabilities, increasing its workforce to 65 employees and combined annual revenue to approximately $5.2 million.
- The business intends to complete three to five acquisitions annually, targeting Indiana, Ohio and complementary landscaping services including fertilisation and irrigation.
- Leadership development has become a strategic priority, with internal career progression supporting employee retention and organisational growth across operations and sales.
- The company’s adoption of the Entrepreneurial Operating System reflects a growing trend among service businesses using structured management frameworks to scale efficiently.
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