In a fiercely competitive talent market, the HR Asia Best Companies to Work for in Asia – Philippines 2025 awards, organized by Business Media International, spotlight employers redefining hiring, retention, and multigenerational inclusion. With the Philippines experiencing a regional attrition rate of 19.1% and a 5.8% budgeted salary increase in 2025, retention has become the new growth strategy—and workplace culture the key differentiator.
“The program uncovers real data and connects leaders in a community of practice—fueling bold, people-centric strategies that truly shift the landscape,” said Datuk William Ng, Chairman of HR Asia Best Companies to Work for in Asia Awards.
Employee-Verified Metrics Drive Recognition
The awards rely on the proprietary Total Engagement Assessment Model (TEAM), a deep engagement and experience survey that prioritizes employee-verified insights. This methodology ensures winners are recognized not just for their promises, but for tangible outcomes reflected in employee experiences.
Trends Among Winners
Analysis of submissions reveals three defining strategies:
-
Retention by Design: Linking pay and benefits to market data, investing in internal mobility, and enhancing manager capability to reduce regrettable attrition.
-
Skills-First Hiring: Emphasizing potential over pedigree and deploying academy-style onboarding to accelerate productivity.
-
Multigenerational Synergy: Implementing cross-gen squads, reverse mentoring, and flexible team-level norms that balance generational needs.
Introducing Tech Empowerment Awards
For the first time, the program introduces the HR Asia Tech Empowerment Awards in the Philippines, recognizing employers equipping staff with hardware, software, and AI-enabled workflows that measurably boost productivity, safety, and inclusion. Winners illustrate how humane automation and digital tools can create better jobs and outcomes.
Key Winners in the Philippines
Notable HR Asia Best Companies to Work for 2025 include:
-
ACEN Corporation
-
AIA Philippines
-
Cloudstaff
-
EY Global Delivery Services Philippines
-
FedEx Philippines
-
GCash
-
HALEON Philippines, Inc.
-
SM Supermalls
-
Huawei Technologies Phils. Inc.
-
Maya
Additional recognitions include Diversity, Equity & Inclusion, Most Caring, Sustainable Workplace, and Tech Empowerment categories, highlighting companies like AIA Philippines, EY, FedEx, Haleon, and Cloudstaff for their commitment to employee experience, inclusion, and technology enablement.
Why It Matters
As the Philippines remains Southeast Asia’s most active labor market, these awards offer benchmarks for organizations navigating talent churn, salary pressures, and multigenerational workforce dynamics. By combining engagement data, actionable insights, and recognition for tech-forward initiatives, HR Asia provides a roadmap for employers aiming to compete for top talent in the region.
Join thousands of HR leaders who rely on HRTechEdge for the latest in workforce technology, AI-driven HR solutions, and strategic insights
