As cities across Europe race to modernize aging infrastructure while cutting emissions and operating costs, execution—not vision—is becoming the real differentiator. Civinity, one of the largest building maintenance and engineering solutions groups in the Baltic States, is making that point explicit with a governance update designed to bring operations closer to strategy.
The Lithuania- and Latvia-based group has appointed its Chief Operating Officer, Tadas Matjošaitis, to its Management Board, adding hands-on operational leadership at the highest level as the company accelerates its long-term “Smart Green City” vision.
The move reflects a broader trend among infrastructure, facilities, and services organizations: as portfolios scale and digitalization deepens, boards increasingly need executives who understand how strategy translates into day-to-day service delivery.
Why Civinity Is Elevating Operations Now
Civinity operates at the intersection of several fast-evolving pressures—urban sustainability mandates, rising customer expectations, labor constraints, and the digitization of building services. With roughly 40 subsidiaries spanning residential, commercial, and public-sector facilities, aligning execution across markets is a non-trivial challenge.
By bringing the COO onto the Management Board, Civinity is signaling that operational data, service quality, and execution discipline are now central inputs to strategic decision-making—not downstream concerns.
Chairman of the Management Board Deividas Jacka framed the appointment as a way to keep strategy grounded in operational reality.
As the group expands its footprint and service complexity, harmonizing standards across countries and business lines requires leadership that understands how systems behave in practice—especially when rolling out digital tools and sustainability initiatives at scale.
Who Is Tadas Matjošaitis?
Matjošaitis was appointed COO of Civinity Group in October 2025, with a mandate that already spans many of the company’s most critical transformation priorities:
-
Developing a group-wide service portfolio
-
Increasing operational efficiency
-
Rolling out innovative digital solutions across subsidiaries
Before joining Civinity, Matjošaitis spent nearly a decade in the hospitality sector, an industry known for operational intensity and customer experience discipline. He later led organizational change and process control at Vilnius Airport, where reliability, safety, and service quality converge under constant scrutiny.
Across roles, his focus has consistently centered on customer experience, operational optimization, sustainability, and scalable growth models—a skill set well aligned with Civinity’s ambitions to modernize building services while improving environmental performance.
Connecting Strategy to Service Quality
In his comments following the appointment, Matjošaitis emphasized execution over abstraction.
For Civinity, that connection matters. Building maintenance and engineering services are increasingly judged not just on uptime or cost control, but on measurable outcomes—energy efficiency, predictive maintenance, digital transparency, and occupant satisfaction.
Placing the COO on the Management Board helps ensure that strategic initiatives—such as digitalization or sustainability targets—are evaluated through the lens of feasibility, scalability, and real-world impact.
The “Smart Green City” Context
Civinity’s governance change comes as its Smart Green City vision moves from concept to implementation.
Across Europe, building operators are under pressure to:
-
Reduce energy consumption and emissions
-
Modernize legacy engineering systems
-
Integrate digital monitoring and management tools
-
Deliver consistent service quality across portfolios
Facilities management is no longer a background function. It’s a core enabler of urban resilience, ESG performance, and cost efficiency.
Civinity’s integrated service model—spanning engineering design, installation, maintenance, territory services, and internal IT systems—positions it as more than a traditional maintenance provider. But that integration only works if strategy and operations remain tightly coupled.
Adding the COO to the board is a structural response to that reality.
A Board Reflecting Execution as Well as Oversight
Following the appointment, Civinity’s Management Board now consists of:
-
Deividas Jacka (Chairman)
-
Diana Dominienė
-
Šarūnas Stanislovėnas
-
Giedrė Vilkė
-
Tadas Matjošaitis
The updated composition blends shareholder leadership with operational and managerial expertise—a model increasingly common among infrastructure and services firms navigating transformation rather than steady-state growth.
Financial Scale Meets Operational Complexity
Civinity’s operational footprint is substantial. The group operates across Lithuania, Latvia, and the United Kingdom, serving residential, commercial, and public-sector clients.
In 2024, Civinity reported:
-
EUR 88.5 million in revenue
-
EUR 7.4 million in pro-forma EBITDA
At that scale, even incremental gains in efficiency, service standardization, or digital enablement can have outsized financial and customer-experience impact.
Embedding operational leadership into board-level decision-making can help ensure those gains are captured systematically rather than opportunistically.
The Bigger Picture: Governance for Execution
Civinity’s move reflects a wider shift in how operationally complex organizations think about governance.
Boards are no longer just stewards of capital and strategy; they’re increasingly expected to understand how transformation actually happens—from data integration and process redesign to frontline service delivery.
For companies operating critical urban infrastructure, the cost of misalignment between strategy and execution is high: inconsistent service quality, delayed digital rollouts, and missed sustainability targets.
By elevating its COO to the Management Board, Civinity is making a clear bet that execution excellence is strategic advantage—and that the future of smart, green cities will be built as much in operating models as in vision statements.
Join thousands of HR leaders who rely on HRTechEdge for the latest in workforce technology, AI-driven HR solutions, and strategic insights
